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The Shocking Truth – How Social Media Will Affect SEO in 2014

Through further algorithm updates, Google, Bing and other major search engines are changing the ranking factors and SEO in 2014. In the previous years SEO was really easy to do as it is easy to say.

Unbeatable link building, spamming were the easiest ways to get ranking in no time. As soon as the search engines acknowledge the strategy, they started to fight against them. Let’s look through the history of Google’s algorithm updates.

In December 2000, they rolled out their very first update. I think that was not their successful year. They kept up the changes to fight the spam, but they weren’t able to achieve glowing success till 2010. But from 2011 to now, it is proved that their strategies have become victorious. Google has totally trended their ranking factors.

To December 2013, the Panda, Penguin and Hummingbird updates made sensational changes all around. Some people considered these as the death of SEO. But this is exactly not. Because the new SEO is based on reputation, content, quality and naturality. Google has deeply focused on reputation of sites in brand new factors of seo in 2014. They started to analyze social signals from some years ago, but this one is going to be the most effective element in 2014.

seo in 2014

Is It Confirmed That Social Signal is One Of The Ranking Factors?

In December 2010, Google and Bing had started the social graph search feature to analyze the reputation of links. It was first announced by Danny Sullivan on a post from Search Engine Land:

Both Google and Bing have added many social search features over the past year. There’s also been talk about using “social signals” to help rank regular search results.

That was a great news for all but still many people were waiting for an official declaration of Google or Bing. Finally, Matt Cutts confirmed the major quote that Google and Bing has started to use social signals as a ranking factor. He answered a question by WebSEOAnalytics on this topic:

WebSEOAnalytics – Hello Matt, a recent article of Danny Sullivan suggests that Google uses Twitter and Facebook links as a ranking signal. Can you confirm this? Can you elaborate a little bit more on this?

Matt Cutts – I filmed a video back in May 2010 where I said that we didn’t use that as a signal, and at the time, we did not use that as a signal, but now, we’re taping this in December 2010, and we are using that as a signal.

Here is the official declaration by Matt Cutts confirming that they have started to use social signals as a ranking factor:

So, it is confirmed and we can follow Danny Sullivan’s suggestion without any doubt. It is time to make engagement in social media for growing social reputation.

Recently, Matt Cutt announced that guest blogging is dead for SEO purpose. After that, everyone started writing blog post on  this topic.

Within 2 days, these authority blogs got ranking on page #1. Because of social signal and linking to each other. See proof below.

SEO in 2014

How Social Signals Affect Search Engine Ranking?

The major search engines have started to count on social engagement to compare the reputation of links. Now SEO is so scaled that quality and reputation all round achieve the success. Social media are the place where people interact with each others. So, within this place, it is possible to get the recommendations and engagements of social people.

Through Hummingbird update, it was revealed that social signals from engagement will have more impact on Google ranking. And sites with very low social signals got negative effects too. Here are the top reasons why major search engines are relying on social signals:

  • Higher Number of Social Links Improve The Online Presence: In first of all, links from social sites build brand awareness and increase the visibility of websites. Through this strategy, it is possible to be found very quickly. For SEO in 2014, Google is focusing on brand awareness not only on links and keywords. Links shared by many people instantly got increased visibility from the social activists. So there are more chances to get higher ranking on search engines.
  • It Reveals The People Recommendations: Social sites are the best resource to learn about the people’s recommendations. Google and Bing really depend on what people will be delightful. They try to serve what the people are exactly looking for. As all the peoples choice couldn’t go wrong, they rely on the recommended things. Social media provide the opportunities to vote for the recommendations through sharing, commenting, liking and so on. So, the search engines take the advantage to combine the social signals into their ranking signals.
  • Though Social Link is NoFollow, Its Value is Almost Like DoFollow: Mainly social sites provide nofollow attributes for outbound links but the search engines valued these as dofollow. Some people could argue about the nofollow link value. But all the search engines look social links from different aspects. Even, Google’s webspam head Matt Cutts said through its own words that links from social shares are safe and valuable to the search engines.
  • Social Media Do the Hardest Work ‘Branding’: Now in the new era of SEO, it mainly relies on brand authority. Branding is the way of making brand authority in the online presence. So, it is one of the hardest works, but social sites have made it really easy. Without these open platforms, it would be really difficult to create brand awareness. So, we are thankful to them.

What Are The Ways to Build More Social Signals Through Engagement?

The only way to get more social signal and improve your SEO in 2014 is brand promotion. So, here are the main criteria for building natural presence from social media platforms:

  • Create Own Brand Page: Most of the social media provide opportunities to create own brand and promote as per own’s need. It is the way to establish your brand through the brand page. Through that page, it will be easy to share updates, news and views easily. So, the users could regularly follow up the brand and join in the necessary events. It will help one a lot for creating brand awareness.
  • Connect With The Influencers: Second step is connecting with the social people. To make it happen, one has to regularly share his brand updates. So, the social activists could enjoy the updates. Trying to get more likes, shares, followers are the greatest ways of social engagement. The social activities from public pages are more preferable so the search engines could get a proper popularity report.
  • Make Your Website Contents Easy to Share Socially: Whenever a visitor comes to your website and individually like a content or resource, he would probably like to share it with all of his friends. And that will be only possible if you make the share easy. So, include share buttons on your websites so that the visitors could click once and share.

Which Platforms Should Be Used For Better Social Signals?

There are excessive numbers of social platforms for users, but one may ask what are preferable? Well the exact answer will be the sites leading with page rank and authority. As it is also used as a source of instant targeted traffic, we should try out the sites with more social engagement of people.

So, Facebook, Twitter, Google+, Pinterest, LinkedIn and so on sites like these should be used as I do. These sites have the highest number of social activities. So, these would be your choice if you really want the branding part to get more social signals for ranking. Using these sites actively would help you in SEO in 2014.

The Biggest Advantages of Being Connected With Google+ For Ranking:

Some years ago the most avoided platform was Google+. No one measured this seriously as a result, many of the SEO experts considered this as worthless. Google+ is going to change SEO in 2014. So make sure to use it from now.

But now the thoughts are completed changed. In fact, in my judgment it has the highest value rather than any social platform. Here are the top reasons why everyone should get seriously into Google+:

  • Google+ Posts Are Indexed Very Quickly By Crawlers: Google+ has turned the option to show search results from Google+. So, whenever a post is published in Google+, it will be shown in the search results as soon as possible. Then the links will be also rewarded by passing link equity. In a Moz post by Cyrus Shepard, he explained that Google plus posts pass link equity. So, that will be helpful for all.
  • Google+ Shows Verified Authorship Markup in Search Results: Google+ shows authorship markup in search results to ensure an author is trusted or not. There are lots more advantages of Google+ authorship markup and this it helps in ranking.

Final Thoughts about Social Media and SEO in 2014:

I trust on it with my heart and soul because of the latest Hummingbird update and some exact words from Matt Cutts. SEO in 2014 is gonna be change. In some other blogs, it was said to prevent any sorts of algorithm changes, we should get social.

Previously, social bookmarking, forum posting and other simple strategies were enough for ranking but now these are not. So, in my SEO strategy I have included the social engagement part.

However, I am sure that it is one of the best strategies that is going to work for SEO in 2014.

What do you think? How Social Media Will Affect SEO in 2014?

Run a Blog Survey to Know the Taste of Your Readers

Would you be interested in knowing the taste of your readers? Would you like to know what your readers favorite pick of topics are? Well, it’s a just a matter of fact that every blog owner would love to know these minute details for they allow the authors to come up with extra trendy posts that takes its readers by great interest.

Well, now the casual question of ‘how’ pops out?

Run A Blog Survey!

Yes, it is as simple as it is!

I have been following the same methodology in my previous blog and let me tell you, it worked like a charm. The results have been generous and the readers have surprised me with their feedback. It was just few weeks ago that I had a survey live, asking my readers how often should I post in a week. Normally, I come up with 1 post a week. But the enormous reply emails and feedbacks that I have received was overwhelming. Majority of them wanted to hike the frequency of my posts with 90 percent stating that they need at least 3 posts a week. I was glad to know that my readers wanted more from me. I couldn’t resist their appeal and I went with the 3-posts-a-week convention. I really feel proud now as it not only did raise my reputation, it turned my blog into a trustworthy resource.

Run a survey

Top 5 question to ask your readers in the survey

1: How often do you visit my Blog?

This is an important question as it would help the authors to know where his/her blog stand in attracting visitors and weather they are sticking to your blog or bouncing away to better resources.

2: What are your favorite picks of topics?

As an author, it is important that he/she should know the exact interest of their readers.

Once they give you a feedback, like ‘SEO‘ which is more precise than the common ‘blogging’, it becomes quite easy for the author to target his next post based on the reflected interest. This guarantees more pages views, better search engine rankings, more traffic and latter, a better reputation.

3: Do you have any Problem you would like to address the blog owner?

Just as the common byword goes by, every day ends with a night. Even after hours spent on design, the readers may still be unsatisfied, this is plainly because your perspective is that of an author while the others look at your blog with a perspective of a readers (believe me they are at the opposite hemisphere).

So why don’t welcome the suggestion from the readers end?

Kindly open up for the words of your fellow readers. It would help you to serve them in a better and much resourceful way. Once you are able to establish a trust in the readers mind, you could easily grow your blog and expand your horizon such as diversifying the niche or when starting a new micro blog

4: Are you interested in our premium services?

A blog cannot stand on its own unless funded by a strong financial input. Therefore the need to monetize certain features of your blog becomes necessary.

But how would the readers react to such a quick overturn of decision?

Reader’s survey makes sure your reputation is kept undisturbed. You could easily grab the feedback of the readers on your newly launched product or service and make amendments corresponding to the feedback received.

5: Your Email address.

Yes this is an important part but yet optional. The reason why this is optional is that the readers are often hugely cautious about their privacy. So if you are asking for the reader’s email address, I would recommend you to convince them that their mail is going to be safe with you and spamming policy has to be amended.

How to organize a Readers survey?

Organizing a reader’s survey is very much easy especially if your blog is based on WordPress as they are abundance of plug-in’s to serve the purpose. But if you have hosted your blog somewhere else, still you don’t need to worry as many website offers genuine and better survey tools .Here, I have listed top 5 survey tools to help you out with the survey.

 Top 5 Survey Tools

So when was the last time you had a survey?

A year back? Oh, it’s not too late .Take a reader’s survey now and know your readers.

Let me know if you found this post useful? Do you want my suggestion about running survey? Just let me know in comments.

Why You Are Not Able to Make Money Online Yet?

Internet is now not only about playing games, surfing social networking sites and watching videos.

Today, many people are making money online which changed the mindset of people about internet. Making money online is no more a difficult task these days but still according to reports more than 70% people fail to make money online.

Not Making Money

If you are one of those who are not able to Make Money Online then this post is for you. Here, I am going to share 5 reasons why you are not able to Make Money Online yet. Carry on reading to know about the reasons:

Lack of Patience:

Not Making Money

In the 21st century most of the individuals are seen looking for quick results in each and every area of their lives. If you are unaware, let me tell you that making money online at a steady rate requires a lot of patience and is basically a long term benefit that can help you to reap fruits in the years to come. Many a times people kickstart their online money making journey with one activity in particular.

However, as time passes they don’t see much funds flowing in and eventually switch to some other activity. This vicious cycle keeps continuing unless one day comes and you realize that you have goofed up big time with your online money making techniques. Hence it is absolutely crucial for you to maintain a consistent approach in order to be successful.

Read: What to Do When Blogging Stops Working

The “I am Always Right” Concept:

One major reason behind a number of people failing in their online money making activity is solely because of their sky rocketing overconfidence levels. Most of the individuals who happen to be newbies in the online arena try to take a different route, instead of consciously following the masses at large. This is the first wrong step that they take, which eventually puts them into a soup.

Most of the people instead of listening to their fellow mates and taking lessons from their mistakes, choose to do all the planning and finally end up failing badly. Hence, it is vital for each and every individual who is looking forward to venture into the online arena to do away with his or her “I am always right” concept.

Playing Safe:

Yet another reason that is absolutely significant as far as constantly failing online money making techniques are concerned is the fact that most of the individuals choose to settle down for activities that fall within the boundaries of their comfort zones, thus laying down restrictions on the much needed expansion and diversification plans. People try to be over cautious and thus end up venturing into self-friendly activities.

However, it is not always possible for all the activities that fall within your comfort zone to be a successful person and help you to make money online. This is exactly why you need to lay down serious consideration on stepping out of your comfort zone and doing something distinct and extraordinary.

Choosing the Wrong Mentor:

Any and every time when we decide to venture into any new activity, we always look forward to tightly hold onto someone who can become just the right guide and mentor for us. This fact is true in case of venturing into online money making activities as well. It is a universal law that the follower only succeeds when he or she is being guided by an effective mentor.

On the other hand, if you choose to be led by the wrong person, then it is quite obvious that your venture is going to be a big failure. This is exactly why you need to make a foolproof decision as far as shortlisting your mentor is concerned.

Free is not Always Good:

One word that happens to be an all time favorite of each one of us is nothing, but the word Free. Many a times when people are seen looking out for online money making activities they end up choosing sites that are offering something or the other for free. People are seen looking for activities that do not require any investment, but at the same time provide you with guaranteed returns.

However, it is high time for you to realize that without any capital there are no profits. This is exactly why you need to start overlooking the free items and instead learn to part with your funds in order to get your hands on activities that are both productive and concrete.

Did you found the article useful? Are you struggling to make money online? Do share with us in comments.

Do You Lack These Vital Blogging Skills? Here’s How to Fix Now!

Blogging is like climbing a mountain, it should be done safely and precisely, one wrong move can kill you, but if you do it in a right way, you’ll definitely succeed to reach the top. ;)

You might have stumbled upon internet and found out a thing called ‘blogging’ and the advantages of it, and then you decided to become blogger, right?

Well, many of us have started blogging like that; without any background knowledge about content writing and the other vital skills that required for long-term blogging.

Blogging is not that easy as it seems, there are some vital skills we need to have to be a good blogger. Having these skills will help you grow quickly in blogging.

Blogging Skills

So, if you’re just starting your blogging journey and wondering what are the vital skills that you need to be a blogger, then you’re in a right place. In this article, I’ll explain the major skills that you need to have/adopt to be a good blogger.

If you can write, you can be a blogger – Writing Skills

This is one of the essential and first set of skill that you need to have to be a blogger. As a blogger, you can’t just write whatever you like. Blogging is all about sharing quality information that will (should) help readers. And to do that you need to have a good set of writing skills.

It is utterly impossible to become a blogger without having some basic writing skills. So, Improve your writing.

Don’t have a good set of writing skills? Adopt it

Genuinely speaking, I’m not a good writer, but over the period of last few months, I have improved it a lot. So, as a blogger, it is vital to improve your writing skills on a daily basis. I know it is very difficult to be perfectionist, but we can always improve to some extent.

Tips to improve writing skills

  • Read, Read and Read; There is no shortcut to improve your writing skills, you have to read as much as possible
  • Take English courses
  • Write; keep writing even if your writing is terrible

Ability to think out of the box – Creative skills

Blogging is a Continues process of sharing fresh and unique information. What if you run out ideas within a month? Then you might quit blogging. So, you need to have this quality called – creativity; Ability to think and come up with new and fresh ideas every time.

Gone are the days where you could write some 300 words and rank your articles. It is a Panda, Hummingbird era; to stand out from the crowd, you need to write in-depth quality articles. An in-depth article doesn’t mean you can fill your content with anything; Google Hummingbird algorithm might sue you.

Creativity is the second important quality to be a blogger; you can’t write articles without having the ability to think out of the box.

How to adopt creative skills?

Well, creativity is a unique set of quality that not everybody has it. It is a quality that we see mostly in entrepreneurs and freelancers. So, if you’re a blogger then you can adopt creativeness in blogging.

Tips to adopt creative skills

  • Try to invent something of your own
  • Read Interesting stuffs
  • Play with words

Ability to bring audience – Promoting skills

Recently, I read a status on a Blogger Confession page, where the confessor said; he is not getting any traffic to his blog even after writing quality articles. Here the problem is that the confessor doesn’t realize the fact that traffic doesn’t come of its own, and if you don’t know the ways to promote your work, then you’ll fail. Promoting is another skill that you need to have to be a successful blogger.

So what are those promoting skills you need to have?

Ability to write guest posts

If you want to be recognized in blogosphere, then you need to write guest posts quite often. However, many novice hesitate to write guest posts because of varies reasons like; fear of rejection, fear of critics, or shyness. It might look difficult initially, but once you start writing guest-posts on top blogs, it’ll get easier. However, you need to adopt the first skill that I mentioned in this post, i.e. writing skills; without this it is hard to get your guest post published.

Guest blogging also helps you to build links naturally, and the backlinks will help you get good traffic from search engines.

Blog commenting

As you know blog commenting is one of the easiest way to promote your blog, I don’t think blog commenting needs much more explanation.

Once you get the recognition, your blog will be in a spotlight and the traffic will flow.

Tips for Promoting

  • Be Everywhere; show your online presence
  • Be fearless and write guest posts; don’t hesitate
  • Use Social media as much as you can
  • Don’t leave an opportunity to Interview pro-bloggers

Conclusion

These are the vital skills that you need to have to be a blogger, apart from these you need to adopt some other skills like reading, proofreading etc. If you’re just starting your blogging journey, then make sure you have these major blogging skills. Else try to adopt these skills and qualities from now.

[Image Credit: Chris Frick ]

Revamping The Blog – New Logo, New Framework and Much More..

responsive logoYou may have noticed that my website looks a little different recently.

Hmm, let’s see.

There’s a new logo and improved header?

A better design?

Different feature box and improved navigation menu?

You are too quick to notice. ;)

Yes, the blog has undergone a revamp on new year, and I am so proud.

This blog is a part of my life, and I love to keep it growing.

Now, lets get into the details about revamping the blog and why I took this step.

Why The Change?

Though thesis was doing pretty good. I was not happy with old design because it was not mobile responsive, no better user experience and old logo.

The primary reason for new change was due to technical difficulties and negative design response from readers I had been receiving a few weeks ago.  Site kept crashing when I update anything in the setting page of theme, design was not responsive. Logo was bit old as well.

Honestly, I started to hate the previous theme, and there were several reasons behind it. The new design gives the opportunity to provide better design to help users to browse the blog with ease.

I love playing around with my blog, making it better, design improvements and just trying to make it feel better.

If you are following this blog, you might have noticed that I ran a poll in sidebar to see response of blog readers. Here is result.

poll result

As, you can see. 38% votes are for Genesis framework.

I’m not giving to write anything bad about Thesis or Genesis, revamping the blog and switching to Genesis is my personal preference.

I’ll reveal the results after switching to Genesis in few days.

What are the new changes here?

Today, I am going to announce few changes that I did recently. I hope you will like these new change. If not? Do comment below to let me know if I missed something.

New Logo and Social Media Branding

It took me sometime to find out good designer who can design a better logo for my blog.

A part from logo, I’ve got new favicon. Twitter, Google+ and Facebook cover & profile image too.

Better Design

The new design is built on Child Theme For Genesis 2.0 Framework. Which is currently one of the best framework out there for WordPress.

Mobile Responsive

New design is fully mobile responsive, you can navigate lot better now from any devices. Cool?

New Optin Forms

I use MadMimi as my newsletter system, it works quite well for me. I hired a web designer to design new optin forms for my blog. You can see the big feature box on homepage, better optin form on sidebar and after post.

What’s More?

The main reason I want to describe in this post New Framework, Better Design and New Logo. Rest are few things that I wanted to tell you.

If you are reader here, bless you, and thank you for bearing with me.

If you are new, thank you for dropping by and I hope you stick around!

Your thoughts please..

I’d love to hear your thoughts on the new design.  What do you like about the new design?

Please give your feedback, postive or negative. Because that’s the only way to improve.

More importantly, what don’t you like?  Have you noticed something that doesn’t work that I have missed?  How is the new logo?

Let me know by leaving a comment below!

Giveaway: Win 5 Free Domain Names with Namecheap!

Happy new year folks!

Its time to kick-start your new blog this year with our giveaway.

Need a new domain?

Want to save yourself some money?

If the answer is yes, then why not enter this competition for your chance to win some free domain names. We have teamed up with Namecheap to offer this giveaway to our readers; the grand prize winner will be awarded 3 domain names (.com/.net/.org), while the second and third placed winners will also be awarded a single domain each.

Namecheap – Address Your Life!

Namecheap-logo

Namecheap offers some of the most affordable domain names in the industry. In addition to hosting packages they also offer secure SSL certificates, WhoisGuard privacy and much more. With over 3 million domain names under its management, you know you will be in safe hands. Their products are easy-to-use and even if you do have technical issues, then you can simply take advantage of their renowned aftersales customer support.

-          The Grand prize wins 3 free gTLD domains

-          Two runners up each receive 1 free domain

We’ll give the prize winners an ‘account credit’, so if you win, we will then be in contact with you to give you an ‘account credit’ to buy domain. Simple.

NOTE: Winners will be announced 1 week from today. (On Friday)

How to Enter the Giveaway?

  1. Like and Follow All Blogging Tips on Facebook and Twitter.
  2. Tell us why you want to win domain name? (You can post your answer in the comment section below.)
  3. Just follow following widget to participate.
  4. NOTE: Share this giveaway everyday on social network to increase chances of winning.

a Rafflecopter giveaway

Best of luck to all participants!