5 Unexpected Ways SEO + Web Design Can Give You Better Results

SEO WEB DESIGNWhen SEO and web design are worked on in silos, it can lead to the duplication of work and potential development issues that may negatively impact the SEO performance of the website. Both SEO and web design need to work in collaboration like two peas in a pod. If one is to compare a synergised SEO & web design strategy to formula one racing, web designers would be the engineers and the SEO team would be in the driving seat aiming to get pole position.

Experienced SEO companies work closely with web design teams to ensure that the process continues to develop value with the company’s long-term SEO strategy, while aiming to reduce any potential SEO threats during the build and any additional work that could duplicate costs. Below are a few considerations to keep in mind when synergising both SEO and web design activities.

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The Ultimate List of Free Web Directories For SEO – With PA, DA and PR [2015]

free web directories list

Link building is a very important for every blog/website. After completing two months of launching Addictive Geek (my blog), I decided to submit it to as many web directories as possible. Of course all the free ones. But I wanted to be sure that all of them were ‘humanly-edited’ and stay away from the spammed and outdated ones to be safe from Google’s penalties.

Link building from web directories is a must for all. They help us in 2 ways –

1) Help people find your websites. Increases your site’s visibility. Being listed in reputable directories makes your site look trustworthy and reliable.

2) Build backlinks to your website which is an important part of search engine optimization (seo). This will help your SERPs (search engine result page) to rise.

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11 Rarely Known Ways To Build High Quality Backlinks

Well, you may be familiar with what is a backlink?

If not, here is a brief description. When we talk about page rank actually we are indirectly pointing to number  of backlinks. Backlink is an incoming hyperlink from one web-page to another website.Backlinks play a very essential role in page rankings.

“Links are still the best way that we’ve found to discover [how relevant or important somebody is], and maybe over time social or authorship or other types of markup will give us a lot more information about that.” – Matt Cutts

Build High Quality Backlinks

When I started Blogging I usually ignored the purpose of blog commenting, guest posting but time by time I realized its benefits. 10- 20 quality backlinks are far better that 100’s of crap.

I hope you are understanding. Gaining quality backilnks in a day or two is an impossible task. You have to work hard on it. Treat blogging as marathon not a race. Hence, taking my personal experience into consideration I’ve compiled some useful tips for you to Build High Quality Backlinks.

Forum participation

Active participation in forums have a great impact on SERP’S as it helps in building high quality backlinks. It has many other benefits too like relationship building, creating interactions with other bloggers working on similar to your niche. I am active participator of indiblogger helping people in their problems and submitting my content to it for high response.Hence, I got maximum links from indiblogger.

Active participation in the forums is a must for a blog to grow and Build High Quality Backlinks.

Creating long tutorial posts 

Creating a post in more that 1200 words builds a great probability of quality backlinks. Going in the depth of the content and making use of pictures, flowcharts, infographics etc. makes your readers to share or insert your link to their websites. Writing “how to” guides creates an ultimate effect.

Like writing “how to install wordpress” , “how to lose weight” blah Thus, it’s a great procedure for building good quality links.

Special post for special days

Plan your writing tasks for special days like writing a special post for valentine’s day. Offer them discounts on your services. This creates a great opportunity for people to visit your site and comment. Thus, you can gain backlinks easily without much effort. Do market research and try to find out the topics which are in great demand. Write about them and obviously you would be the winner.

Build High Quality Backlinks

Request to your readers to add your link in exchange of some offers. Offer them free products in exchange to embed your link tag in their blog or run a contest by offering an ultimate prize in exchange of linking so they are compelled  to participate.

Start writing e-books

Write an ebook. Insert your links within the content of your e-book. Ask your friends to share it on the web through social media.

Submit your links to best of the best social bookmarking sites like stumpleupon, digg, delicious and reddit.

“The philosophy that we’ve always had is if you make something that’s compelling then it would be much easier to get people to write about it and to link to it. […] Make a fantastic website that people love and tell their friends about and link to and want to experience. As a result, your website starts to become stronger and stronger in the rankings.” – Matt Cutts

Write attractive headlines

It’s an essential art of writing. You must give attractive headings to your content that compel readers to open your article. Like “best dongles, $500 giveaway contest, top social media strategies. Etc..

Start offering free products

Free offers have a great impact on visitors. It helps in increasing traffic and eventually more backlinks. Either it can be e-book or free blog installation service.

Build High Quality Backlinks

Start collecting paid products and offer them for free to your visitors. I know it’s not easy but you can get it if you are having high technical knowledge.

Create rocking videos

Create your own videos and submit it to YouTube. Nowadays, most of the bloggers are using this technique to increase their backlinks. P.s Don’t forget to add your link to it. Use “screenr” to record your own videos for free. Give tutorials on “how to guides” like how to blog migration, how to install wordpress etc. And I’m sure you will be successful for sure.

Guest blogging

Guest blogging is one of the simplest and effective way to increase backlinks thus traffic.Do a research and find out the reputed blogger of your niche. 😉

Create an ultimate post that goes viral. Give more relevance to guest post than your own blog post. This is most effective way to Build High Quality Backlinks.

But you have to follow the given tips for successful guest blogging –

  •  It’s very essential to do a research for before posting on other website. Start interacting with its owner and commenting on his posts. Find out whether it is a reputed blog or not. See whether it is gaining high response or not.Before guest posting start interacting with its readers from a week before.
  • Make sure you are having a gravatar for your email i’d.
  • Have a look at the published posts because you need to write a unique content which is not yet published on his blog.
  • Check out previous guest posts on his blog. See whether it is gaining high response or not.You need to also look at its targeted audience whether it is targeting newbies or professionals.
  • Try to make the content relevant as much as you can because they are allowing you to post so that it adds value to their blog and  increases their reputation.
  • Make it a habit. It’s not that posting once you can gain huge popularity. It needs time. You need to keep patience and keep posting on highly reputed blogs.

    My friend and I started blogging at the same time on the similar niche but at present he his having more backlinks than me. Why?

Because he is a regular guest blogger and is very active on forums. And seriously, For this I’m very jealous of him.

Blog Commenting

Ahaann.. The most easiest one to build high quality backlinks. Just leaving the most appropriate comment on others blogs drives traffic as well as backlinks. Here are some tips which you must follow-

  • Never just comment “good article” and “thanks  “. Share your views and give your suggestions. Never mind giving a negative comment if you are sure that it is relevant.

  • Deliver high quality comments to receive high quality backlinks. So Simple. 😉

  • Make sure to reply every commenter of your post. This generates a sympathetic feeling in the reader and he loves to visit again.

  • Make sure you have a gravatar.

  • Don’t comment by registering with different id’s every time.


I know you might be thinking how the professional bloggers would give us time to take interview. It may a tough task but not impossible. Be an active reader of their blog.

Build High Quality Backlinks

Keep in touch with them by actively commenting and sharing their posts.Keep re-tweeting their tweets. Give best of the best comments as much as you can. Share their products to all around web by social media. Through this the owner will contact you soon and you can easily ask for an interview.

Read  Guidelines You Must Follow Before Interviewing a Blogger

Deliver Relevant content

Make sure you are providing great content to your readers that they are actually seeking for and love to share it.Add videos, infographics, relevant pictures. And… keep patience. Relevant content links over time.

Wrapping up….

Building quality backlinks is not a one day task. It needs some time. Just keep patience and keep implementing the above given tips and I’m sure you would be successful.

What methods are you using to build backlinks?

The Shocking Truth – How Social Media Will Affect SEO in 2014

Through further algorithm updates, Google, Bing and other major search engines are changing the ranking factors and SEO in 2014. In the previous years SEO was really easy to do as it is easy to say.

Unbeatable link building, spamming were the easiest ways to get ranking in no time. As soon as the search engines acknowledge the strategy, they started to fight against them. Let’s look through the history of Google’s algorithm updates.

In December 2000, they rolled out their very first update. I think that was not their successful year. They kept up the changes to fight the spam, but they weren’t able to achieve glowing success till 2010. But from 2011 to now, it is proved that their strategies have become victorious. Google has totally trended their ranking factors.

To December 2013, the Panda, Penguin and Hummingbird updates made sensational changes all around. Some people considered these as the death of SEO. But this is exactly not. Because the new SEO is based on reputation, content, quality and naturality. Google has deeply focused on reputation of sites in brand new factors of seo in 2014. They started to analyze social signals from some years ago, but this one is going to be the most effective element in 2014.

seo in 2014

Is It Confirmed That Social Signal is One Of The Ranking Factors?

In December 2010, Google and Bing had started the social graph search feature to analyze the reputation of links. It was first announced by Danny Sullivan on a post from Search Engine Land:

Both Google and Bing have added many social search features over the past year. There’s also been talk about using “social signals” to help rank regular search results.

That was a great news for all but still many people were waiting for an official declaration of Google or Bing. Finally, Matt Cutts confirmed the major quote that Google and Bing has started to use social signals as a ranking factor. He answered a question by WebSEOAnalytics on this topic:

WebSEOAnalytics – Hello Matt, a recent article of Danny Sullivan suggests that Google uses Twitter and Facebook links as a ranking signal. Can you confirm this? Can you elaborate a little bit more on this?

Matt Cutts – I filmed a video back in May 2010 where I said that we didn’t use that as a signal, and at the time, we did not use that as a signal, but now, we’re taping this in December 2010, and we are using that as a signal.

Here is the official declaration by Matt Cutts confirming that they have started to use social signals as a ranking factor:

So, it is confirmed and we can follow Danny Sullivan’s suggestion without any doubt. It is time to make engagement in social media for growing social reputation.

Recently, Matt Cutt announced that guest blogging is dead for SEO purpose. After that, everyone started writing blog post on  this topic.

Within 2 days, these authority blogs got ranking on page #1. Because of social signal and linking to each other. See proof below.

SEO in 2014

How Social Signals Affect Search Engine Ranking?

The major search engines have started to count on social engagement to compare the reputation of links. Now SEO is so scaled that quality and reputation all round achieve the success. Social media are the place where people interact with each others. So, within this place, it is possible to get the recommendations and engagements of social people.

Through Hummingbird update, it was revealed that social signals from engagement will have more impact on Google ranking. And sites with very low social signals got negative effects too. Here are the top reasons why major search engines are relying on social signals:

  • Higher Number of Social Links Improve The Online Presence: In first of all, links from social sites build brand awareness and increase the visibility of websites. Through this strategy, it is possible to be found very quickly. For SEO in 2014, Google is focusing on brand awareness not only on links and keywords. Links shared by many people instantly got increased visibility from the social activists. So there are more chances to get higher ranking on search engines.
  • It Reveals The People Recommendations: Social sites are the best resource to learn about the people’s recommendations. Google and Bing really depend on what people will be delightful. They try to serve what the people are exactly looking for. As all the peoples choice couldn’t go wrong, they rely on the recommended things. Social media provide the opportunities to vote for the recommendations through sharing, commenting, liking and so on. So, the search engines take the advantage to combine the social signals into their ranking signals.
  • Though Social Link is NoFollow, Its Value is Almost Like DoFollow: Mainly social sites provide nofollow attributes for outbound links but the search engines valued these as dofollow. Some people could argue about the nofollow link value. But all the search engines look social links from different aspects. Even, Google’s webspam head Matt Cutts said through its own words that links from social shares are safe and valuable to the search engines.
  • Social Media Do the Hardest Work ‘Branding’: Now in the new era of SEO, it mainly relies on brand authority. Branding is the way of making brand authority in the online presence. So, it is one of the hardest works, but social sites have made it really easy. Without these open platforms, it would be really difficult to create brand awareness. So, we are thankful to them.

What Are The Ways to Build More Social Signals Through Engagement?

The only way to get more social signal and improve your SEO in 2014 is brand promotion. So, here are the main criteria for building natural presence from social media platforms:

  • Create Own Brand Page: Most of the social media provide opportunities to create own brand and promote as per own’s need. It is the way to establish your brand through the brand page. Through that page, it will be easy to share updates, news and views easily. So, the users could regularly follow up the brand and join in the necessary events. It will help one a lot for creating brand awareness.
  • Connect With The Influencers: Second step is connecting with the social people. To make it happen, one has to regularly share his brand updates. So, the social activists could enjoy the updates. Trying to get more likes, shares, followers are the greatest ways of social engagement. The social activities from public pages are more preferable so the search engines could get a proper popularity report.
  • Make Your Website Contents Easy to Share Socially: Whenever a visitor comes to your website and individually like a content or resource, he would probably like to share it with all of his friends. And that will be only possible if you make the share easy. So, include share buttons on your websites so that the visitors could click once and share.

Which Platforms Should Be Used For Better Social Signals?

There are excessive numbers of social platforms for users, but one may ask what are preferable? Well the exact answer will be the sites leading with page rank and authority. As it is also used as a source of instant targeted traffic, we should try out the sites with more social engagement of people.

So, Facebook, Twitter, Google+, Pinterest, LinkedIn and so on sites like these should be used as I do. These sites have the highest number of social activities. So, these would be your choice if you really want the branding part to get more social signals for ranking. Using these sites actively would help you in SEO in 2014.

The Biggest Advantages of Being Connected With Google+ For Ranking:

Some years ago the most avoided platform was Google+. No one measured this seriously as a result, many of the SEO experts considered this as worthless. Google+ is going to change SEO in 2014. So make sure to use it from now.

But now the thoughts are completed changed. In fact, in my judgment it has the highest value rather than any social platform. Here are the top reasons why everyone should get seriously into Google+:

  • Google+ Posts Are Indexed Very Quickly By Crawlers: Google+ has turned the option to show search results from Google+. So, whenever a post is published in Google+, it will be shown in the search results as soon as possible. Then the links will be also rewarded by passing link equity. In a Moz post by Cyrus Shepard, he explained that Google plus posts pass link equity. So, that will be helpful for all.
  • Google+ Shows Verified Authorship Markup in Search Results: Google+ shows authorship markup in search results to ensure an author is trusted or not. There are lots more advantages of Google+ authorship markup and this it helps in ranking.

Final Thoughts about Social Media and SEO in 2014:

I trust on it with my heart and soul because of the latest Hummingbird update and some exact words from Matt Cutts. SEO in 2014 is gonna be change. In some other blogs, it was said to prevent any sorts of algorithm changes, we should get social.

Previously, social bookmarking, forum posting and other simple strategies were enough for ranking but now these are not. So, in my SEO strategy I have included the social engagement part.

However, I am sure that it is one of the best strategies that is going to work for SEO in 2014.

What do you think? How Social Media Will Affect SEO in 2014?

The Dirty Little Guide to Optimizing Your Blog for Google Hummingbird

Google has dropped its age old Core Search Algorithm and replaced it with a brand new version called “Google Hummingbird.”

But have you optimized your website or blog for this new algo? Have you changed your content marketing strategy for higher ranking of your blog posts in Google SERPs?

Even though you think your answer is “Yes,” most probably, you are “Not.” The reasons – you are not clear:

1. What is Google Hummingbird?

2. Why Google introduced it?

3. How to optimize your blog or blog posts with this new Google Hummingbird algorithm?

Continue reading… to know in-depth about Google Hummingbird, and a simple yet effective SEO strategy to optimize your blog for this algorithm.

Google Hummingbird

Understanding Google Hummingbird

Google uses a set of search engine algorithms to index, analyze and rank web-content semantically to provide the best possible results to web-searchers.

Using these computer driven algorithms they index billions of web-pages and store them in large servers located in different parts of the world. Then analyze searcher’s query using semantic search technology. Finally, ranks different web-pages using various ranking signals. Google uses more than 200 search engine ranking signals to return the best possible results to searchers. So, indexing, analyzing and ranking are the three basic jobs of Google Search Engine.

Google Hummingbird is Google’s new Core Search Engine Algorithm to meet the search behavior of modern people, and to be the best answering engine in the world.

Query Rewriting: Back in year 2003, Google had filed a patent for query rewriting which was passed in 2011. Query rewriting is the technique to incorporate conversational search in Google.

It means – rephrasing searcher’s query implementing semantically available data to understand the actual meaning or intent. The data may be like place, device used, search history, synonyms of keywords used, and various information shared with Google by the searcher. And Google Hummingbird is better positioned to handle the query rewriting than its older counterpart.

Why Google is thinking about “Query Rewriting” now?

The change needed to be done, because people have become so reliant on Google that they now routinely enter lengthy questions into the search box instead of just a few words related to specific topics.

Amit Singhal, the head of Google’s core ranking team.

The statement speaks lot of things. It means – searchers are using long-tail queries instead of few head-terms. They usually enter their search keywords in the form of questions. That means conversational search is on rise. And most of the conversational or voice search comes from mobile devices like smartphones and tablets. To better understand the conversational search Google implemented query rewriting, and to better handle query rewriting Google Hummingbird is the right set of algorithm.

Entity Search: To return the best possible results to searchers Google has been constantly shifting its focus from few ranking signals like keywords, links and link anchor-texts. And focusing more and more on entity search or meaning search.

The reason- You can manipulate keywords, you can manipulate links and link anchor-texts, but you can’t manipulate the meaning or the theme of the web-page or article. So, Google uses query rewriting to understand the actual intent or meaning behind the search query and try to find and rank relevant web-content which actually fulfills the searcher’s needs.

In the context of search, entity means – people, places or things. Google has stored millions of structured data which are verified and validated in its knowledge graph. These data act as entity, or people, places or things. Semantic search technique uses various data like place of the searcher, device used for the search purpose, search history and behavior of the searcher and various other information shared with Google by the searcher.

By leveraging its vast knowledge graph along with semantically available data about the searcher, Google perform entity search or meaning search with the help of query rewriting. Entity search doesn’t mean Google only looks for a specific entity in their knowledge graph or in the web. It actually tries to establish a relation between the entities in the search query and find the searcher’s intent or actual needs.

For example: Suppose you do a Google search for “I want to buy an iPhone.”

“I” is an entity. “An iPhone” is an entity. And “want to buy” combines or links the other two entities to establish a meaning or intent.

Data shows – number of searches from mobile devices will surpass search performed from desktops by the end of 2014. Voice search or conversational search is gaining pace rapidly. And Google Hummingbird is the best search engine algorithm to understand meaning or intent of the searchers.

Authorship Rank: There has been lot of chatter about Google Authorship Rank since last one year or so. When you implement your authorship mark-up to a piece of content in the web, Google attributes you as the creator of the content or author of the content.

Authorship Rank acts like a double edged sword. When you create some really great content which people like to bookmark, share with their friends (via social media) and revisit again and again, then you become an authoritative publisher in the eyes of Google. That means your Authorship Rank goes up and Google ranks your content higher in search results. The opposite thing happens when you create low quality web-content or articles which don’t fulfill searchers needs.

Always keep in mind – You’ve implemented your Authorship Markup means you’re sending all possible data to Google as an author or creator of your content. Web-content with authorship markup not only get higher CTR, but also ranks high in search results. Google+ and Google Hummingbird combinedly helps Google to use Authorship Rank as a ranking signal.

Matt Cutts, the head of Google’s web-spam team hopes Authorship Rank will be explored by Google in near future. Check out the video here.

Social Signal: Before the release of Google Hummingbird, time and again, Google has said that they are not using social signals like Facebook likes, Tweets and G+ in their ranking algorithms. Matt Cutts, the head of Google’s web-spam team has personally cleared this fact at various meetings and conferences.

One argument is “Correlation doesn’t mean causation.” If a web-page is ranking high and has 100s of Facebook shares, re-tweets and Google +s; this doesn’t always mean the page is ranking because of high number of social sharing (or social sharing by influencers). It might be that more number of people found the page helpful and shared in the social media. The page may have other strong search engine ranking signals for which it ranked higher.

For example: This year there was heavy rain and maximum people were wearing Yellow rain coats. You can’t simply correlate Yellow rain coats with heavy rain. You can’t tell – there was heavy rain because maximum people were wearing Yellow rain coats.

Why Google is not using social signal for content ranking? Not because Google doesn’t like social signal; because it had technical limitations to use social signals as a ranking factor.

With Google Hummingbird Google can process social signals in a more efficient way. And in near future you will start seeing Google Plus impacting search results. So also the likes, tweets and stumbles.

  • Google Hummingbird is a platform for Google to incorporate existing algorithms like Panda, Penguin etc. and also the advanced algos to be developed in the future.

Google Hummingbird Takeaways (Act Now)

1. Keywords: Craft your content or web-pages around a theme or concept, instead of keywords. By encrypting all searches (https://) or making “keyword not provided” 100%, Google has cleared its intention. Google has gone beyond keywords.

It doesn’t mean you shouldn’t put keywords in your content which your target audience are actively searching for. But your content should answer some specific queries of your visitors or searchers.

2. Long-tail Keywords: Did Google Hummingbird kill long-tail keywords?

No. Google Hummingbird acts at query level and makes long search keywords used by searchers in to short by query rewriting. It doesn’t affect the long-tail keywords in your content while ranking. You should construct quality and meaningful content keeping long-tail keywords in mind.

3. Links: Did Google Hummingbird kill links and link anchor-texts?

No. Although the value of links and anchor-texts as a ranking signal has reduced a bit, but it will be here for long time. Page Rank (PR) still flows via links, and Google doesn’t want you solely depend on links for better ranking of your content.

4. Mobile Optimization: Your website or blog theme should be optimized for all types of mobile devices like smartphones and tablets. Basically, it should be responsive and fast loading.

If your website doesn’t offer a better mobile user experience, your rankings will drop in desktop search also, along with mobile devices.

5. Panda & Penguin: Where are Google Panda and Penguin?

Algorithms like Panda, Penguin, Top-heavy, EMD etc. which are filters or algorithmic penalties are parts of Google Hummingbird. Algorithms which will be developed in future to catch spammers or to rank web-content higher will also be parts of Google Hummingbird.

6. Author Rank: As of now Google has not declared about it officially. But be prepared for it. By introducing Google+, Google Hummingbird and Authorship Mark-up Google has made its intention clear.

Everything you create on the web, whether on your own blog or on others blog will be attributable by Google towards Authorship Rank. Spammy authors will be equally punished by reducing their AR.

7. Data Validation: Google thinks its Knowledge Graph and Wikipedia (to some extent) always provide correct facts and figures. If your article doesn’t resemble their data then it will be ranked lower. On the other hand, if you contribute Google’s Knowledge Graph by providing high quality and authentic data on your web-page, then Google will rank your content higher.

8. Social Signal: Google Plus will play a major role in coming days by providing social signals to Google for ranking content. Your brand or website should have its own Google+ page. And if you perform better, may be in future, your brand will be a part of Knowledge Graph.

Decreasing authority (sequence) of social signals will be like Google+, Twitter, Facebook etc.

9. Advanced Link Analysis: Google Hummingbird is going to fulfill Google’s long cherished wish of analyzing different kinds of links for assigning different values. Now also Google is doing it. But it will be more sophisticated in coming days.

The value of a link on the sidebar, on the footer, within the article and inside the author-box will be calculated with more accuracy.

10. User Experience: Time spent, CTR and user interaction with the web-page will be more important for ranking content with Google Hummingbird. Along with quality content, focus on your website or blog theme like navigation, readability, contrast etc. for better user experience.

Dear friends. Greetings from Google Hummingbird! 😉

Because you love to create content and always adopt White Hat SEO Techniques. With the introduction of Google Hummingbird there will be no place for spammers in the future. Bloggers and content marketers with good intention will be rewarded highly for their hard work.

This is Akash KB, signing-out from AllBloggingTips.com, till next post Happy Blogging :)

Don’t forget to shoot your comments (questions), I’ll be right here to answer them 😉