The 3 Types of Posts that Are Proven to Be Popular (And How to Write Them)

viral marketing

So you want to create more content that gets traffic.

You see other popular bloggers whose posts nearly have the same structures, and they get constant stream of traffic every time they publish a new post.

Bloggers still use these structures over and over again, and they still generate more traffic than usual.

Wouldn’t you like to put your hands on the 3 posts structures that are proven to always be popular, and how to nail them right to be ahead of 90% of your competitors?

If you answered yes, then you’re at the right place, so continue reading.

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5 Basic Tactics To Grow Traffic From Twitter. Number 2 is Quite Peculiar.

In case you’ve been studying Social Media Marketing for at least a while, you should have noticed that the amount of tactics just doesn’t seem to end.

There are hundreds of SMM experts who feel obliged to update their blogs every week and so they just keep coming up with new “tips & tricks” to teach their readers.

And so you end up reading something like: “Tip #138 – Order a few dozen air balloons with your Twitter username printed on them and go give them out in the nearest shopping center.” Nonsense.

So in this article I’d like to focus on a few fundamental things. I don’t care if you’ve heard them before, but I can give you my word that they are the ones that drive you real traffic from Twitter. Everything else is just fluff.

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5 No-Name Facebook Pages with Insane Engagement (And Why)

6.15 percent.

That’s the reach of the average Facebook post.

The free ride has come and gone. You can’t count on Facebook to put your posts in front of your audience. The average user Likes 40 Pages on Facebook, and has 200 friends.

Even if Facebook distributed all posts evenly, your followers would only see one of your posts for every 240 others they skimmed through.

But there’s hope.
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Google Pigeon Update – All You Want To Know

On July 24, 2014, Google released a new and major algorithm update for local search, which industry’s SEO resource “Search Engine Land” named “Pigeon” update. This latest update from Google aims to deliver improved local search results, with enhanced location and distance ranking parameters.

Unlike Penguin and Panda updates, it is not a penalty-based update, but it is a core change to the local search ranking algorithm. With release of this update, some local businesses may notice an increase or decrease in website referrals, leads and business. The changes caused by this update will be visible within the Google Web search results and Google Maps search results. Google told search engine result that:
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How to Turn Your Website into a Social Media Hub

Who is not on social media these days? It’s become a rhetorical question. From 80 year old Grandmas to 8 year old pre-teens, everyone’s a part of the social media circus that makes marketers jump through hoops to control the reputation and engagement of our brands. Pew Research reports that about 73% of all online American adults are active on some social media or another. 41% of these use multiple social media platforms.

Social Media is Stealing Your Visitors

Even after being around for over a decade, social media shows no signs of a real slowdown. The time that people used to spend on other things like browsing through the web, visiting websites of brands they like, they now spend on social media.

Americans already devote the largest proportion of the time they expend online by networking with each other and brands they like on social media.


As Jeff Bullas points out, this social media frenzy seems to be coming at the expense of visits to corporate websites. Coca-Cola which has over 22 million Facebook fans, saw traffic to its site drop by 40% in under 12 months.

Your website is your own little piece of real estate on the web!

On your site, you have 100% control over what is said about your brand. It is your digital spokesperson who does exactly what you say and does not charge a dime. So why would you want to drive precious traffic to ‘rented’ properties like social media whose rules you have no control over? Why not drive these eyeballs to your own site where you can convert these visitors into actual customers?

Bring Social Media to your Website – Turn it into a Social Hub

No one can deny the pull of social media. However, you need to combine the attractiveness of social media with the flexibility of your own website by turning social media’s strengths into traffic for your own site. Here’s how you do it:

1. Host your blog on your website

A blog is step one in content marketing. Companies that have blogs also have 97% more inbound links than those that do not. If you are serious about reclaiming your content and making your website a social media hub in its own right, create a blog and post on it regularly.

A blog builds its own readership which is beneficial to your website and its conversions. It can also be the destination that hosts other content used on your social networks, so that you maintain an archive of all your content on your own web property, as against leaving it solely on social networks where you just rent space without owning the property.

2. Publish regular content on your website or blog

Create content that is shareable and publish it first on your blog. You can either put a teaser of this content or in some cases the entire content itself as a link on your social networks. The idea is to give away only enough to arouse curiosity, so your fans and followers head to your site or blog to access the real meat of your content.

3. Social sharing buttons on the site and your blog

Allow readers to share their favorite posts from your blog to their network on social media with social sharing buttons. Selling handcrafted jewelry on your website? Add a Pinterest button on the image and other social sharing buttons on the product listing to allow your trinket aficionado to share their find with the rest of their friends. Who would complain about some free publicity on social media after all!

4. Show popularity index of each post on your post previews

Once you start posting regularly on your blog, readers will have a plethora of posts to pick from. In your post previews, show the popularity index of each post in the form of ‘number of likes’ or ‘number of shares’ or ‘number of retweets’.


When readers see that a certain piece has been recommended highly by other readers they are more likely to read it, out of a fear of missing out on important information. They are similarly also more motivated to share it with their friends on social media. This simple action can give you a viral post with no extra hard work on your part.

5. “Come here for more!”

Great content can make people go to great lengths to access it. Once you have a repository of exciting, interesting content, use this as a hook to drive traffic from your social networks to your blog or website.

With every piece of content you publish, ask them to head over to your blog to get their hands on more such delightful content. The content you share on your site can be created by you; it could also be relevant content created by others that you share after receiving their permission to use it and attributing it properly.

6. Bring social to your login process

When you ask customers to leave a social network and head to your site or blog for more, it could be seen as an irritant. This is especially true if the user has to login to your site to access your premium content or share and comment on it. Avoid the hassle of filling up long winded registration forms that most customers balk at, by instead using social login solutions like LoginRadius that create a seamless transition between social media and third party websites.


Social sign-on allows your users to log into your website using any of their social media IDs and with the correct implementation, it gives you access to targeted data that the customer shares on their social networks. This has the potential to become a win-win situation!

7. Create a vibrant community on your blog

Encourage interaction between your readers on your blog. Invite comments and respond to opinions of readers on your posts. Give back constructive feedback to your readers that will make them come back over and over again to your blog in times to come. Share valuable insights relevant to your readers exclusively on your blog, making it a sought-after destination for users in your industry.

Allow comments on your blog via social networks – this makes it easier for the reader to comment without creating an account with your site first. The comment will be flashed on the timelines of the readers’ friends on their social networks, giving your original post more visibility in the process.

8. Send email alerts whenever you create new content

Remember to touch base with your newsletter subscribers whenever you have something informative or interesting. The idea is to draw traffic to your website by all means possible. If you have been capturing and nurturing an email database, put it to good use by informing customers via email whenever you have new content for them on your blog.

Make sure you include a teaser or preview of your content in the email to pique their interest and make them click through to your website. My friend Tracy Vides has put up some excellent examples of email marketing on Steamfeed that will help you get started.

Over to You

Your corporate website allows you to showcase the best side of your brand, without any outside filters or negative inputs that may color the opinion of a visitor. It is your brand’s face on the web and is something that you probably have invested a lot of money building and driving traffic to via SEO, Content Marketing, PPC, email marketing and more.

Add social media to this list of tools that you use to grow your website’s online reputation. Engaging with fans on social media is great. But getting them to land on your site and actually buy from you is even better. A social media hub is an idea whose time has come.

Don’t wait for your competition to beat you to it. Go ahead and do build your website into a social magnet!


7 Strategies I Use To Increase My Blog Traffic (I Bet You Can Too!)

Today, I decided to share with you some of the effective methods and strategies I am using in my blog. The strategies that I’m sharing with you require patience and hard work for implementation. Of course, they are easy. It’s not what the common bloggers commonly suggests to do. Let me put some effective sure-fire strategies to get real-time success in blogging.

Methods for Rankings and Traffic

1 – Long blog posts works for everyone, believe me.

Length of the blog post matters a lot in blog posts, Google is ranking long, insightful posts higher than those blog posts with a shorter length. As with the introduction of Google knowledge graph, the importance of the length of the content has become important.

Other advantages of lengthy content are:

1. It is easy to target, multiple keywords throughout the post and thus rank for multiple keywords.
2. We can include more internal links throughout the content.
3. Possibility of being indexed in Google in-depth articles, and thus getting loyal readers, who love more content.
4. Rank higher, and double your chances of ranking in the first page of SERPs.

There is no doubt that blog posts with great insightful content increases your blog’s search visibility in SERPs. The results may not be observed if yours is a new blog, it may take some time. However, once the blog post ranks for the keyword, there is no chance of a drop in rankings.

We can say that long form content is beneficial for long time. Content length is the sure-fire formula for getting high exposure and rankings.


2 – Quality blog posts

I think I need not stress the importance of quality content. I know all of you ABT readers are already tired of blog posts that stress the importance of quality. However, no blog post is complete without stressing the importance of quality content.

A site with optimized quality content is given more credit than other sites, it is better if you made your site content interesting for human traffic. Google algorithm will find out if a site is beneficial to the human user. Google algorithm will determine how much time a user spends while visiting a site based on different search queries. If a site is visited often and user likes to visit it again, its ranking stays better due to decrease in bounce rate and increase in click through rate.


3 – Include LSI keywords instead of keyword stuffing

Victim of keyword stuffing? No worries, it happens to the best of us. So use LSI keywords. So, what are LSI keywords? Keywords related to the main keyword is called LSI keywords. Let me make myself clear to you now.

Take an example, you are writing a post on “Google Plus and its benefits”.  For this topic, LSI keywords may be hashtags, G+, communities, just all terms related to it.

Instead of including the main keyword throughout the post and be a victim of keyword stuffing, include LSI keywords throughout the post, which may look natural.

Chaitanya wrote a nice guide on using LSI keywords you can read here.

4 – Diversify anchor texts

Anchor texts are the texts that come in links. For example, in subscription button “Subscribe now” may be an anchor text, which leads you to the subscription page.

Like this while obtaining backlinks, do not include the large number of exact anchor texts, it may look unnatural. Some of the examples of diversified anchor texts are “Post title (exact match)”, “this post”, “click here”.

Keeping the same anchor texts for a single post gives an impression to Google that you are indulging in the bulk backlinks scheme or black hat practices. Writing blog posts focusing on SEO, link, rankings, rather than focusing on quality content leads to these problems. Be natural.

5 – Target a keyword

I know that with the ineffectiveness of the Google keyword planner and extinction of Google Adwords keywords tool, it has been never easy to find and implement effective keyword.

So it’s now the time to make use Google suggest. I don’t tell you to head over to Google search, type in and look for suggestions.

There is an awesome tool called UberSuggest that gives you never ending list of Google suggestions for a keyword. You can make use of this tool, make a list of surefire long tail keywords and put them in the Keyword planner for search volumes and competitions. This is one of the effective free ways. I am also using this to find worthy long-tail keywords.

If you want premium, WordTracker is the best of all.

6 – Regularly update your site

Loyal readers of your blog expect quality content from you very often. So in order to keep them from visiting and alerting Google about your blog, it is necessary to publish QUALITY posts more often. If you got a blog, keep it updated and post regularly, write quality content and do not forget to get customers or users’ feedback.

Keep the posting frequency between 3-4 times a week. Frequency is less important than quality. If you have extraordinary quality, unique content, then posting 2 times a week is enough. But you know…

7 – Make use of bold and italics

Typography matters a lot. Readers tend to love great content with great typography. The majority of readers are speed-readers, to stop them from doing so, use speed breakers, like bold and italic texts. Italize sentences like conversations and bold important points.

This also helps attract the readers and improve your blog’s typography.


So, above are the strategies I am using in my blog, and my blog is responding very well to these strategies. Implementing these strategies in your blog will surely lead to your blogging success, but it may take some time to get results. If you are a newbie and followed all these strategies, I can assure that you will stand out of the crowd within a year or 6 months. As with anything hard work and patience is important.

I’m sure you have liked this article. Please make those static share buttons, dynamic.

Which methods are you using to increase your blog traffic? I’d love to hear from you in comments!