Do you build email list for your blog? If not, you’re missing huge opportunities.
I am serious. Damn huge.
What if you have a mailing list?
Are you sure you are marketing your e-mails the right way? The most profitable way?
Uh-uh! I am not that sure.
Nah! Not every one can market e-mails. You need to know a few things. Things that are not generally revealed by people.
But if you really want to know more about Building Your Email List. Keep reading. ;)
1. Break the rules, do what you wanna do
Before you apply any tips give by anyone. Try to break the rules. Try something weird. Or something out of the box. Or probably out of the planet.Something that’ll leave both your readers and critics mesmerized?
I can’t help you in finding ideas, can I? (Or can I?) ;)
2. Give something away
If you want people to subscribe you need to give something to them. Something worth their value.
But make yourself clear by stating that you’ll be sending more such cool, free stuff to the subscribers who choose to stay even after receiving the ebook.(or whatever you’re planning to give away)
3. Landing pages all the way baby!
Nothing better than a landing page with a cool copy.
Write a copy that converts. Convince them to subscribe. Embed videos, images and slideshows. Make them go WOW!
Don’t forget to place your opt-in form there. Just to make sure your opt in forms are cool enough use a tool like Hybrid Connect or if you’re really savvy go ahead and design your own form using css.
If you’re not good enough to design an optin go with Premise. (Until and unless, you’re ready to shed off hundreds (or even thousands of dollars.)
4. Is your product worth?
You’re giving away stuff. But is your stuff worthy? Why do you think Neil Patel’s blogs have tons of subscribers? Have you ever observed Quick Sprout’s optin?
It has the value of what it offers. If you offer some thing worth 80$ for free then it is obvious that majority of the people will sign up.
But what if you give away a thing worth 80$ but you don’t mention it. In that case, it is just another boring freebie given away by a boring blogger.(I am serious, this is how people see some bloggers)
Tip:- Make sure you never act lame in front of your audience. Or there goes your reputation down the drain.
5. Make sure you stand out
Giving away the same thing as others won’t help you a lot. Try to give away something unique. Something that has never been given away before.
Stand out from the crowd.
If your competitors are giving away e-books, why don’t you give away a video course? (Make sure, you’ve made it. And also make sure it’s worth the hype)
6. Drive Traffic
You need to have traffic on your blog for loyal readers. You can’t get subscribers if there is nobody who is reading your blog.
Make sure you do basic seo and that you don’t shoot your readers away.
You can do guest posts, blog commenting, slideshare presentations and do your best to promote the heck of your content.
Publish less and care more about driving traffic.
This is the simple step by step guide you need to build your email list.
The best thing is that step 1-5 can be done only one time.
All what you need to do after that is to get more high-quality targeted traffic.
So take action. Create your incentive and your landing page, share how much your product worth, make your incentive different and then drive traffic.
Don’t forget to check out
Share your comment about what do you think about this simple strategy? Do you have any tip to make it easier?
Hope to hear from all of you in the comments.