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How To Create Awesome Content That Worth Reading

Content creation has become one of the most important aspects of Internet marketing.  The poor economy has fuelled people to out source their skills to support themselves and their families.

Unfortunately, not everyone in this market is successful.  Creating good content takes time and skill.

I will give you some strategies that I have used to help me improve my writing and making my content much higher quality.

The true quality of content is dependent upon who reads it.

It’s like school, ;)

You wrote an essay that you thought was A quality, but your teacher gave you a C.  Although you may have been young at the time, in reality, all written content has those who like it and those who don’t.

Create Awesome Content Worth Reading

create-SEO-content

Get In The Habit Of Reading

First of all, read.

read and read….

It important to read so that you can expose yourself to a variety of literary styles.  When you do not know the meaning of a word, look it up.  Get in the habit of learning five new words everyday.  Try to use them in your daily conversations.

You will be amazed at how you have expanded your vocabulary and communication by the end of a month.

Niche Research

Always perform extensive research on your niche before you begin writing.  Conceptualizing, along with brainstorming are two practices that are essential to good research.  It may sound obvious to do research, but many people do not understand its importance and do not put enough effort into it to create really great content.

Take time and do the work properly.  It will pay off when people fall in love with your writing.

Know Your Audience

Learn about who your audience is and what they need before you begin writing.

Writing for the wrong audience is utterly pointless.  If your audience is middle-aged adults and you write an article geared towards young adults, your article will not do well.

Reading books and newspapers will help you get versed in different writing styles and will help you effectively write for different audiences.

Create An Outline

Write an outline.  It will help you connect your ideas in an organized, sensible fashion.  All professional writers use outlines to guide them when writing content that is to be read by millions of people.  These techniques will help anyone with writing.

Use these techniques paired with your own creativity and you will Create Awesome Content Worth Reading.

  • 12 Tips For Writing Engaging Content For Readers

Create Killer Title!

Your title is extremely important.

People who search for information online use a set of words that relate to titles.  You have to have these words in your title.

Browsers search for and read titles of content they find.  When the title includes the terms that browsers are searching for, they will click on the titles and read the content.  If you have a great article with a bad title, it will be overlooked.

Try to use concise and catchy titles.  The title should radiate the quintessential heart of your article to entice people to read more. Your title must facilitate grabbing the attention of browsers and getting them to click on your content.

Use A Resource Box

3 Out of the Box Content Creation Techniques
Resource boxes are major assets in your stash of marketing tools.  It is your online business card and it helps you enhance your networking capabilities.  It has multiple benefits.  You can include anything that is important in it, but keep it simple and relevant.  This will help increase traffic that is highly targeted.

Your resource box should have a short description of your skills and profession.  List major achievements that relate to the content you write about.  This will help your readers make connections with you and your ideas, as well as establish your credibility in your niche.

Do not write long biographies because your audience will get bored.  If you you’re your readers they will skip your resource box and it will be useless. Keep it short and sweet.

You can test different resource boxes for effectiveness.  Use quality feedback from your readers to make it better and get more people clicking through it.  A great resource box will have a higher click through rate and enhance your reputation.  If your resource box isn’t getting good results, adjust it until it does.

Final Words..

Quality content is subjective.  It requires being versed in many literary skills. 

Use good research and learn about your audience, use a catchy title and include a strong resource box.  These three strategies will help your article earn visibility and build your online reputation. 

Follow above tips to create awesome content. Your readers will surely love to read.

Did I missed any point? How do you create quality content? Let me know in comments.

Double Your Blog Traffic with Long Tail Keywords

Are you having trouble ranking in the search engines or increasing your overall blog traffic?

If so, maybe it’s time you stop focusing on generic keywords ad start to explore the world of long tail keywords using long tail pro.

What are long tail keywords you ask?

Here’s a simple way to explain it… “wordpress” is a generic search term. If you search for it in Google you will find various topics. Now if you were to search for “free wordpress installation service”, that’s a long tail keyword and if you search for it, you know exactly what you are looking for.

What are long tail keywords better than generic keywords?

Easy! :D

Not only are they much easier to rank for, but they are super targeted in comparison to generic keywords.

Let’s use “wordpress” again as an example and see how it stacks up in comparison to other long tail variations of the keyword when using Google Keyword Tool.

What you can learn from this is that you can write articles, format titles and focus the efforts of your backlink building to these terms and have a much better chance at ranking in the search results.

Yes, many of these keywords have a low amount of search volume, but they are much more targeted.

If someone is searching for “wordpress setup service” you can be they are looking to have a wordpress blog setup!

Find the Best Long Tail Keywords with Long Tail Pro

One of my favorite software programs out there is called Long Tail Pro, which allows you to look up long tail keywords. It works much like Google Keyword Tool but it also provides you with an competition score, which tells you how hard or easy it will be for you to rank in the search results.

You can see a screenshot of the Long Tail Pro results below, using the same keywords we mentioned above.

You can see from the chart above that some of these keywords are very easy to rank for. Easy to rank for keywords are in the 20-30 range, medium competition is in the 30-40 range and anything above 50 is quite competitive.

Again, it is important to note that the volume on these search phrases is low, but if you were able to rank on the first page for some of these terms, you would be bringing in some very highly targeted traffic to your site month after month.

Also if you do the work to target high paying keywords, such as “hosting” related keywords, this could result in a few hundred to a few thousands extra dollars per months.

This is one of the major reasons why it’s important to look at the overall value of your long term keywords and not just the amount of people who are searching for the keywords in a given month.

Features of  Long Tail Pro

Here are a quick features and review of long tail pro keyword research tool.

Quick 5 Minute Step: You can setup long tail pro within few mintues, You can quickly get targeted traffic, lead generation made easy!

Simple: Easy to use, allows you to create targeted campaigns and research competitors.

Effective Optimization: You can use long tail pro keyword research tool to get any type of business result you want. Easy to use.

Grab Long Tail Pro Now for 37$

Even Google Wants You to Use Long Tail Keywords

Yes, it’s true! Even Google prefers that users of their search engines use long tail keywords over generic search terms.

It provides better search results for the people using Google, and especially for the advertisers of the search engine as well.

Just take a look at the screenshot below and see how Google lists a bunch of long tail variations for you to choose from at the bottom of each search page.

Start Incorporating Long Tail Keywords into Your Blog

There are many free tools out there like Google Keyword Tool, Google Analytics and free trial versions of Long Tail Pro that will allow you to analyze the type of traffic and search terms people are using to get to your site.

For all of these reasons and many more, you should be using long tail keywords to write better content for your site, target your content better to your audience and rank higher in the search engines.

Two Simple Formulas to Estimate Long Tail Traffic & CTRs

math formulasQuadratic Formulas. Polynomials. Algebraic equations. When I hear terms like these I’m quickly transported back to Algebra class, 10th grade with Mr. Johnson.
 
Like a lot of kids, maths was my most despised subject. It was difficult and I didn’t understand how the complex formulas would ever be applied in real life. In short, advanced maths seemed like a total waste of time. :D
 
However, now that I am older and hopefully a little bit wiser too, I find myself routinely using math to help me complete tasks like projecting long tail search traffic and determining my click-through rates (CTR) in SERPs.

Today, I apply formulas like these daily to accomplish my work. Mr. Johnson, it may have taken me awhile to come around, but you were right. Matsh is in fact, not a waste of time.

Two Simple Formulas

But just because I’ve “seen the light” and understand the value of math / statistics doesn’t mean that I’m very good at it. Fortunately, the principles I use for internet marketing are pretty simple. No advanced degree in mathematics from a fancy school required to do this stuff. As Mr. Johnson used to say, an open mind and a desire to learn is all you need to understand this stuff. I believe this to be true of the two formulas explained below.

Long-tail Traffic Formula

Phrase Match Search Volume – Exact Match Search Volume = Long Tail Traffic Potential

Let’s begin with a super simple formula that will help you estimate how much long-tail traffic you could get around your primary keyword. To find this out you’ll need to open up the Keyword Tool in Google Adwords.

After you’ve logged into the keyword tool, enter one of your desired keywords using exact match and phrase match options and click the “search” button within the tool. Then simply subtract the phrase match traffic from exact match traffic to get an estimate of how much long tail traffic exists for a keyword.

Here’s an example that will help explain. One of the phrases that I want to rank for on my website is “home business.” After plugging this term into the keyword tool I find that home business gets 246,000 phrase match searches and 14,800 exact match searches each month. After doing some basic subtraction, I discover the long tail search opportunity for this term is roughly 231,200 searches per month. That is a robust long tail and gives me good reason to start building content by blogging around the topic of home business.

Tip: If you’re not familiar with the term exact match, phrase match, or broad match, click here to learn how Google defines these words.

SERP Click-Through Rate Formula

Number of Visits for Keyword / Number of Exact Searches for Keyword = SERP CTR

To find out the number of visits for a keyword, you’ll need to open up your analytics program. If you use Google Analytics, look at your Organic keyword referrals over the last 30 days. For this example, we’ll pretend you wanted to target the phrase cute boots for women and received 20 visits from this term over the past 30 days.

For the second part of this formula, go to the keyword tool again and search cute boots for women using exact match. According to the Google Adwords Keyword tool there are 720 exact match searches on average for this term every month.

Now that we know how many visits we received over the last 30 days for this phrase using Google Analytics and understand what the total opportunity from the keyword tool each month, we only need to divide to find out what our CTR is for that keyword in the search results as shown below:

20 visits / 720 exact match monthly searches = 2.78% CTR

When it comes to internet marketing, you can apply a lot of easy formulas to discover pretty interesting and profitable information about a website. Best of all, you don’t need to be a math whiz to use them either.

3 Easy Steps To Start a Guest Posting Campaign

Numerous words have been written on the importance of guest posting so today I am not going to count any except saying that it is a key to blogging success.
 
Starting a Guest Posting campaign or making it a part of your blogging schedule is necessary if you continuously want new readers and ofcourse who doesn’t like that.
 
To grab the audience of your competitors, it is the best way. I have done that so many times and always have enjoyed the result.

Steps To Start a Guest Posting Campaign

Here are 3 Easy Steps To Start a Guest Posting Campaign. I’m sure they’ll help you to start your first Guest Posting Campaign.

1. Make a List

Before getting started make a list of authority blogs in your niche. It won’t take much of your time since you must be already aware of the beast in your industry.

Don’t go high in the first time, if you are a beginner and have started to blog a month ago then start with blogs of a bit upper level not the ones on extreme height such as you start to write for ProBlogger.

In any way I am not saying, you can’t do that or you can’t write like any problogger but I strongly believe that you should own credibility first before you start guest posting. You have to write and practice more at your blog and only then you will be able to write for the bigger than yours blog.

So make a list of blogs for each month where you will guest post, I don’t like to write much so I don’t. On my own blog I have no proper time for posting but I make sure I write atleast 4 guest posts every month so that people will come to my blog and above all they will know me as a blogger and trust me, when I speak to them.

One more thing I would like to add is don’t make a list of 20 blogs in a time. Keep it short to 5 blogs minimum in a month and don’t over do or else you will lose interest soon. If you have selected 5 you can do much more with that than with the 20 more mediocre blogs you have added on your list.

2. Get Time

time management
You need to get time for doing this. Since guest blogging is for traffic only and it is not paid, bloggers are not willing to do it and rather prefer writing for their own blogs. Forgetting that they can make more money if they just get a bigger audience for their blog, so why not be selfish?

If you don’t have a writing schedule just like me even then it is not a very hard job and if you have a schedule than it is a piece of cake.

First of all, free yourself from any sort of clutter. Get yourself time by avoiding Facebook and Twitter and think how much time you spend online. I spend max 5-6 hours now so if I just pause some of my other work which is on less priority for a hour what I will lose? Possibly nothing, I think by doing that I save my time and do more things in less time.

If you are really interested to check Facebook and Twitter than stop yourself from doing that. It is nothing more than a game of determination. Blogging is more about passion so you need to be driven for that and if passion lacks there are chances that you will fail so always stay motivated for a better day at your blog.

Don’t forget to read: Rocking Guest Blogging Tips for Newbie Bloggers

3. Sort Out the Content:

Once you have got yourself free and you have the list of the blogs, things start getting easy. Now visit those blogs and analyze the topics they cover. Have an insight on what they have covered recently and among their topics what they have been missing or any topic that they used to write on and it is a part of their category but they are not writing over that.

You can go with any of the above mentions either you can write in continuation of the blogs like write another detailed article on the recent topic that they covered or you can write on the topic they have missed.

In both cases, chances are more that your guest post will be accepted.

Since it shows that the content is not general and it is mainly written for the approached blog.

Last time, I wrote an article on ABT regarding Guest Posting : Why My Guest Post Got Rejected? and this is the continuation. So if it reaches you it is accepted, Kudos.

What’s Next?

Now you have determination to write, a blog where you have to write and content what you have to write. All what you need is to WRITE and that’s it.

5 Reasons Why Your Visitors Don’t Visit Your Blog Again

Imagine a one month old blog hitting thousands of visitors every day and a blog like yours (may be more than 6 month old) not getting much traffic or unique visitors?

How could you feel if that happens to your blog?

Your efforts, hard work all will vanish within a short time. If you don’t want to lose your first time readers or want to stick your old readers to your blog the best way is

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