Blogging

Why Your Website Get Penalized by Google Penguin Update?

google penguin updateOn April 24th Matt Cutts, the head in charge of webspam team at google announced that there will be another algorithm change to the google search engine and it will be named as google PENGUIN update.
 
Oh wait I said google search engine; yes my friend google again updated its self. But again the same question arises as it came last year during panda update. Why there was a need of a new algorithm? While the same simple answer to reduce or nullify the webspams and to make google SERP better.
 
To quote Matt’s words:

“The change will decrease rankings for sites that we believe are violating Google’s existing quality guidelines. We’ve always targeted webspam in our rankings, and this algorithm represents another improvement in our efforts to reduce webspam and promote high quality content.”

That’s the bad news for only those who use to spam google and make their blog on high SERP with specially use of black hat techniques. Black hat hummmm I don’t know whether you know about this, or not but still to explain you,
BLACK HAT SEO– this is an illegal activity which is done by most of the bloggers this technique just make any one blogs reputation up by awfully activities. Mostly it consists of keyword confusion games which mean wrong keyword stuffing, getting indexed within seconds and many more.

Yes that’s true for few days or forever this black hat techniques are stopped due to update. But again same thing goes as black hat peoples cracked panda update, there is maximum probability that they will crack down  google penguin update and remove more technique to recover them self but I personally suggest you that if you are blogging to make money wait for few days and just belief on your hard work.

Black Hat SEO

If you have started getting low search engine traffic it’s most likely that your website has penalized by google for not following guidelines of google.

As last time when Panda update took place in February 2011, the chief goal of that date was to penalize those site’s which contain poor quality content, site’s whose content doesn’t match with query. As it was a high profile update it affected the web spammers largely.

Every blogger and website owners should keep in mind that google is tracking your each and every moves. Google always tweak search engine algorithms because it’s the company which has multi bullion dollar a year business and it’s their responsibility that they make accurate and quality search result.

Mutt Cutt even says
“Google just wants to provide Search result which will enhance the experience of the users”

How Google Serves up Results to Users

Google works hard to make its search result better. Its working is quite simple it’s like a filter which filters the website according to your query. There is lots of website which contain the words which you input in search box but google knows that you won’t like to crawl on 100s of site but a user want what he wants. So the billion dollar company always works hard to make it better and valuable in minds of people.

How will google penguin update affect your sites?

For starters if you have created and maintained with solid and original with quality content articles which has been organically rising up the ranking then you won’t have much to worry.

By saying organically means the article you wrote where ranked in google and was indexed by search engine and steadily your page ranking and alexa ranking was increasing.

But if you have tried to fool google by use of short cuts and tried to rank you website above higher quality content websites with poor content, by using black hat techniques. Then there will be subsequent decrease in google page rank and traffic in few coming months.

panda and penguin update

Following are few things which would make a website to penalize.

Unnatural and excessive back-linking

You might know about Akismet Plugin if you are using wordpress, just go to administration panel of this plugin and watch out how much garbage your Akismet filters out of your comment area.

All those spam are comment are from people or from automated robots which leave comments with links going back to their site in the hope of that they will get one backlink. Sometimes that spammer cross the limit as their comment don’t even relate with the article. One more technique which spammers adopt is create an account in any famous fourm and post links of their website which is an illegal process giving the person lots of traffic and good quality backlinks. This things where previously building huge number of backlink and also increase search engine traffic. This type of tactics is now targeted more readily by google and this will be largely addressed I google penguin update.

Poorly written article which doesn’t make any sense because of worse grammar

In the effort of making any website full of content in a very short time period some people use what are known as article spinners. That is they start to recycle existing content which are already on other websites. This type of thing is an illegal activity which makes a blog without the new and fresh information and overall there is nothing new of yours. This thing is been seen by google and google is targeting such website which use article spinners and span over all SERP.

Keyword stuffing

Some of the spammers do this type of activity which refers of using unnatural placements of keyword in content. The keywords are those which rank better in SERP and when you actually read the content on website it doesn’t make any sense but its only stuffed with lots of keywords.

There is lot more things in black hat technique but this are on the top list which makes a blog to Get Penalized by Google Penguin Update. Read also : Common SEO Mistakes & Tips From Google for New Bloggers

In future when your blog will be in surveillance of google may get penalize due to such activity which you use to make you website famous in SERP. The only way to rescue from penguin beaks is to only perform White Hat SEO techniques and nothing else. If you have already harmed by penguin update then just leave a comment I will try my best to help you out.

Why Bloggers Need To Be Heavy Smartphone Users

Do you already own a smartphone? If you’re a blogger, chances are you do. After all, bloggers as a whole are technically adept people. But merely owning a smartphone isn’t enough for a blogger. We need to become heavy users, becoming attuned to all the little aspects of the smartphones. In other words, we need to become power users.

At this point you might be asking why we need to use our smartphones heavily. The answer is quite simple.

Our readers use smartphones

More and more people move from regular cell phones to smart phones every day. That means shifting behaviors in general. It also means changing behaviors for reading. People seem to enjoy reading on their smartphones. Web sites, particularly with mobile plug-ins, are laid out well. There are many RSS applications as well. Smartphones make reading easy.
 
If more and more people are reading your blog on your smartphone, shouldn’t you become familiar with their device of choice? That isn’t to say you should go rush out and buy the newest iPhone or Samsung cell phone just because your readers are using those devices. But it does mean you should be exploring all facets of the smartphone you do own.
 
Remember, blogging is about connecting with your audience. If your audience is reading on smartphones, you should become familiar with how they’re reading so you can create a deeper connection. Make sure you see what they see, how they see it. Here are a few tips for become more intimate with your smartphone.

Read your site often

If you do nothing else, you should be reading your own blog from your smartphone. Sure, you know all the content. You either wrote or edited it. But you probably did that right from your computer — you know, the one with the big screen and keyboard. Reading your site from your smartphone changes the experience, and gives you an idea of what your readers see when they visit you.

When you visit your blog on your smartphone you might start to realize some things. For instance, the first time I visited my site from my very first BlackBerry I realized that it looked like crap. It loaded slowly and was difficult to read. It was clear that we needed to install a mobile plugin. Now that I use Android phones and the iPhone, I make sure that my sites look good on both of those. That way my readers get the same experience.

You might be the person who creates the blog, but your blog is nothing without the audience. Make sure you see things how they see them.

Leave comments

While mobile plugins have made it more pleasant to view blogs on smartphones, they don’t necessarily make commenting easier. Since many of your readers will want to leave comments, you should make sure that it’s easy to do from a smartphone. The best way to accomplish this, unsurprisingly, is to leave comments yourself.

This doesn’t have to be anything time consuming. In fact, you can do it while waiting on line or on the train, since you’ll be doing it from your smartphone. But just make sure that you know how easy or difficult it is to comment on your blog from a smartphone. That will motivate you to make it easier for your readers.

While you can always ask for feedback, there is no substitute for first-hand testing. Since more and more people are reading on their smartphones, it is the blogger’s responsibility to ensure an easy mobile reading experience. It doesn’t even take that much effort. Just make sure that you’re reading and commenting on your blog with your smartphone. If it’s easy for you, it’s easy for your readers. They’ll thank you for it.

Tips To Reduce Bounce Rate of Your blog – Part 2

We all now know what bounce rate is and how it affects our blog. Some days back you might have seen an article with the same topic on how to reduce bounce rate of your blog. At that moment, when I was writing that post I missed out on some points that are also important in reducing your blog’s bounce rate. If you haven’t yet read it, I advice you to first read our first post.

Tips to reduce the bounce rate of your blog

The points I am going to write about are suggested by the readers via comments. Not everyone reads every comment so I thought of converting it into a post and discuss it in detail. I hope you will like it. So here goes Tips to Reduce Bounce Rate :D

 

Page Load Time

What you do when you open a website and it takes much time to load ?? You close it at once. Right ? So what do you expect from your readers. Will they wait for your blog to open if it is taking much time ? Of course, the answer is no. This is the biggest thing that directly affects your blog’s bounce rate. If your blog’s load time is very much then don’t expect a low bounce rate. You can reduce the load time by many methods. Just Google it and you would get people ready to help you with it. Once your blog’s page load time is less, then you can expect a to Reduce Bounce Rate.

Interlinking your posts

Do you know what interlinking means ?? Hell, yes. You know what interlinking of posts is and you have seen it on many blogs. You can see an example in this very post itself. By interlinking your old posts at appropriate words, you will compel your readers to click on the link and navigate to the other post. Now what else do you want ?? Imagine if you interlink all the posts then the probability of your readers staying glued to your blog for a long time. This is a very good news as your blog’s you will see that you had Reduce Bounce Rate.

Creating videos

This point I wasn’t knowing but found it useful after doing some search. How is it useful in decreasing the bounce rate ? Some of our readers (including me) love to learn something through a video presentation rather that reading a post. You can provide a video in some post to convey your message with more influence. You can easily create videos and upload them on Youtube. Isn’t that easy? Try it, it will work wonders for your blog to Reduce Bounce Rate.

Proper navigation in your blog

Provide proper menu in your blog with links that point to different categories. Try to be clean with whichever method you use on your blog. The ‘Categories’ widget will also help. Don’t avoid such things considering it small because such ‘small’ things will make a big difference in the bounce rate.

Summary

I hope that by following and applying the above points to your blog you will see a great difference in your blog’s bounce rate. If still I am missing out on some point then please comment below and let us know about it.  Happy Blogging  :D

Arbaz Khan is a passionate blogger who loves to write about technology updates, social media, blogging and computers on his own blog TechBreach.net

How To Reduce Bounce Rate Of Your Blog ?

The bloggers who are well aware of the do’s and don’ts of blogging will never face any problem in their blogging career. They are well aware of their reader’s taste and they know how to get visitors turning back to their blog. This is one thing. Even a newbie blogger can do the above things by promoting his/her blog on social networks or through any other medium. He can bring in more and more readers to his blog. But the main question that arises here is that the people who are visiting your blog are reading your articles or just closing the tab ??? This is one tough question to answer. This thing is termed as the “Bounce Rate” in the blogosphere.

reduce bounce rate

What is Bounce Rate ??

Bounce rate is a term, a percentage to be precise that tells you if your visitors are staying on your blog for sometime or are just opening and closing it. If your bounce rate percentage is higher than you have to worry about it. But if it is low then you are on the right track. To track the bounce rate of your blog/website, you can use Google Analytics. If your bounce rate is more than you will not get any benefit from blogging in spite of carrying out a hardcore promotional campaign.

How to reduce bounce rate ??

There are some factors you should take into consideration while doing this. If you know that your bounce rate is high, then its time to rethink your blogging strategy. Below I am listing some things that you should concentrate more in order to reduce bounce rate.

Design of your blog :-

The first thing you have to improve is your blog’s design. Choose such a template that has an eye-pleasing color scheme. The logo and the header of your blog is the first thing your visitor will see. So design your logo in such a way that it reflects your blog’s topic. Provide proper links to different topics on your blog so that your visitor don’t have to search for it.

Catchy titles :-

Use titles that immediately catch your readers’ attention. Once your reader finds the title interesting he will surely read your article and thus will spend more time on your blog. Get choosy with the titles, include keywords. Sometimes creating a controversy will also be helpful.

Content :-

The thing that plays a major part in your blog’s success is the content of your blog. The more engaging the content, the more will it compels your visitors to turn into readers. So always try to create content that will appeal to the readers.

Use of Ads on your blog :-

Don’t fill your blog with unnecessary ads by thinking that you will earn more money by doing such things. Your earnings will decrease instead of increasing. Place ads at relevant positions only. In sidebars, headers etc. Don’t go for many ad units and confuse your readers with your ads and content. In a bid to earn more, you will lose your regular readers and thus your steady income.

Provide proper widgets :-

This can also prove useful in decreasing the bounce rate. Using widgets such as ‘Popular Posts’, ‘Recent Posts’ can also help you in engaging your reader for a long time. You can play around with different titles of your widgets like ‘This week’s hot posts’, ‘All-time popular posts’ etc. Even include a ‘Related post’ widget after your every post and the ‘Recommended Slide’.

Final Words :-

I hope that the above post will prove helpful to you in reduce bounce rate of your blog. This has helped me and can even prove beneficial to you too. If you think I missed out on some important point about reduce bounce rate then please let me know. I will be more than happy.  Peace pals ! and Happy Blogging :)

Arbaz Khan is a passionate blogger who loves to write about technology updates, social media, blogging and computers on his own blog TechBreach.net

Top 10 Best Ways To Build Up Mailing List

E-Mail technology is going viral than older days national postal service and it has just because of the quick action using the technology. It is also used to let the end users know about the products in the market by internet marketers. Internet marketers use the list of mail ids to market the product . The only easy way to get the e-mail list built in huge size, gaining a subscribers frequently. Here I sorted out the top 10 ways to build up mailing list by gaining large amount of subscriber to do viral marketing of any blog/website/product.

mailing list

1. E-Mail Subscription Box

This is the foremost and easy to get subscribers and their e-mail ids. Just create a killer content and make your visitors enjoyable on your content and convert the visitors to subscribers by placing a e-mail subscription feed box wherever it has the potential place to receive as much subscribers as possible.

2. Giveaways 

To attract the new visitors and make them as a subscribers, just announce a giveaway of any worthy product for free and put the subscription option as mandatory field to enter the giveaway.

3. Discount Incentives 

Offer some coupon codes for the products that you know lately and to keep them updated, put a subscription box under the coupon code or else make the subscription option as required field to view the coupon code.

4. Pop-up Plugin 

There are some of free and premium plugins and codes available to prompt the dialog box to ask the visitors to provide their e-mail id for the latest updates and newsletter subscription. This will gradually increase your subscribers and size of e-mail list can be hiked.

5. Encouraging Visitors To Comment 

At the end of each and every post, ask your visitors to comment their opinions and suggestions,  also ask them to share their doubts without any hesitation. Here already e-mail field is mandatory and it can be used to increase the mailing list.

6. E-Book Publication  

Do publicize an electronic book (e-book) on the field of expertise and ask subscribers to download by providing their e-mails and keep an eye on tracking those e-mails lists and build it up.

7. Forums  

Forum is the yet another good way to build huge e-mail lists in very short duration of time. Mostly all of you know about the process of getting in to forums by signing up with e-mail verification. This is a viral and mass way of building up mail list.

8. E-Mail export from social networks 

Mailing list can also be increased by exporting your friends e-mail id from the social network sites into CSV files for transferring friends to another social network.  It is most probably available on all social networks.

9. Subscribe prior to download

Any of your content has a download link or are you making up of it, just integrate this option (subscription box) to retrieve the download link and add their ids in your mailing list.

10. Surveys

Last, but not least. This way is very useful in building mail list and getting feedback from them as well. Open a survey to fill them up about your work and put the e-mail id field as mandatory to get into feedback and increase your mailing list size.

Author Bio: Rajkumar Jonnala is a full time SEO Blogger and has number of blogs related to health, technology, education, travel in which one of the best is PHP Training In Hyderabadand PHP Training.